Earn 8% yield on your USD savings in less than 5 minutes
Cenoa is a Decentralized Web3 Neobank that uses the power of DeFi to offer better products than TradFi/neobanks for all financial needs.
ABOUT
Cenoa is not a bank but it’s a Decentralized Web3 Neobank that uses the power of decentralized finance (DeFi) to offer better products than TradFi/neobanks. With Cenoa, you can earn 8% per year on your USD savings, earn daily, withdraw anytime with no lock-in period. You don’t have to pay fees for depositing or withdrawing funds and also for converting your local currency to USD. Cenoa aims to bring fair, empowering and innovative financial services to everyone.
We worked with Cenoa team to design their mobile application, as well as a design system and component library. Our content writer worked on the UI copy, onboarding and walkthrough texts. We’ve also done couple rounds of usability testing, to get feedback and iterate our approach.
Mobile app design, UI Design, UX Design, Usability Testing, Content writing, Design system, Component Library
Created By
Studio Pinto
Client
Cenoa
Year
2022
CHALLENGES AND GOALS
Become a Decentralized Web3 Neobank for everyday people
Avoid blockchain jargon and crypto terminology
Provide guidance every step of the way to build trust over banks
Elevate knowledge about managing savings and financial literacy
Simplify UX to provide a familiar mobile banking experience
TIMELINE
RESEARCH OUTCOMES
User Problems and Needs
01
Users don’t know where to invest their excess money to hedge against inflation or protect themselves against a financial downturn.
02
Users in a lot of countries distrust government and are wary of new banks, however they trust established banking organizations.
03
Users want flexibility and control with their money. Time-depost accounts are restrictive
04
Users want protection, guaranteed returns and easy access to customer support.
05
Users want to be (seen) financially savvy and smart among friends, family, and dates.
06
Users have difficulty understanding crypto/DeFi/blockchain technology and terminology.
Target users
People with excess money who want to maximize returns.
Mostly white collar workers and small business owners who are banked and digitally savvy.
INFORMATION ARCHITECTURE
WIREFRAMES
STYLE GUIDE
1. Typography
STYLE GUIDE
2. Color Palette
STYLE GUIDE
3. Components
FINAL DESIGNS
“Even though most blockchain apps are very hard to understand and use, Pinto team helped us design a very easy to use, beautiful mobile app that our users love.
With their hard work we onboarded 100K users over 35 countries and we have a 5-star app rating. We’re planning to continue working with them as we add more features to the product. No need to hire a design team, we highly recommend collaborating with them on anything related to design.”
Emre Ertan | Co-Founder at Cenoa, Ex-CPO/CTO at Getir, Stanford MBA